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Categories
You’re Busted….Are You Setting Bankable Prices?
I’m often asked if there is a magic pricing formula. Sorry … there isn’t one. However, I do have some opinions about pricing and how it should be set with an eye towards profitability. Profitability means two things. First, your price allows you to retain a reasonable portion of the money for yourself. Second, your [...]
It’s Never About The Money! Ever.
If you’re a business owner, you’ve heard it. The most common excuse a customer will use to not buy what you’re selling: “I can’t afford it.” But are you ready for another one of my secrets? When a customer objects to price, it’s never about the money. Ever. People use the standby money objection because [...]
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Tagged business sales secrets, client business owner relationship, it's never about money, julie steelman business secrets, solutions for winning business, teaching selling scenarios, turning objections into sales, unique payoff proposition, winning a new customer, winning a sale
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