Check out Julie’s upcoming book (June 2011)

The Effortless YES! Get The Sales You Want & Make All You Need

“By all means, say “yes” to The Effortless Yes because finding yourself in chapters eight and nine is worth far more than the price of this book!”   — Judith Sherven, Ph.D. and Jim Sniechowski, Ph,D., best-selling authors of five books including The Heart of Marketing: Love Your Customers and They Will Love You Back

 

As Julie became familiar with the entrepreneurial community, she saw so many female entrepreneurs with wonderful ideas and a give back spirit, struggle with making a living. Not only were these women not making a lucrative income, they were not able to fund their heartfelt projects in ways they enjoyed.

 

“Every woman entrepreneur needs a system for enrolling clients. The trick is, how to find a system that also aligns with a woman’s values and integrity. The Effortless Yes! accomplishes this, and more. This book will expertly guide you to getting more clients, authentically and effortlessly!”   — Kendall SummerHawk, Million Dollar Marketing Coach and Co-Founder of the International Association of Women in Business Coaching

 

Julie knew instantly that her 30+ year sales career, combined with her Master’s Degree in Spiritual Psychology, was desperately needed to help these smart women overcome their aversion to selling.  Julie wanted to shift the balance of power in the business world and help women become the top earners in their field.  She cares deeply that women possess the skills that earn them a fabulous living on their own.

 

“Julie has gone to the heart of the matter. She clearly articulates how to convert the dreaded notion of “selling” into the joyful art of “enhancing.” She shows us how to enrich the lives of those we serve by furnishing goods and services that truly enhance the life of the receiver. This book is a joy to read.” — H. Ronald Hulnick, President, University of Santa Monica

 

	Forbes – Turning Entrepreneurs Info Closers by Martin Zwilling June 5, 2011
	Business Building – WS Radio August 25, 2011
	Entrepreneur – The Daily Dose How Entrepreneurs Can Conquer Fear of Selling by Carol Tice June 6, 2011
	Aol Small Business Never Make a “Cold” Call Again by Geoff Williams June 1, 2011
	Business News Daily 5 Mistakes Female Business Owners Make by Business News Daily Staff June 2, 2011
	DIY Marketers 10 Strategies to Boost Sales by Ivana Taylor May 23, 2011

 

Julie’s book, The Effortless YES!: Get The Sales You Want and Make All You Need is due out June 2011. Here is an excerpt:

From Chapter One: Selling, As Easy As Breathing

What if there was a new, dignified definition of selling that made it easy to sell with heart?  To naturally win clients over with enthusiasm and passion?  It’s possible then that our businesses would not only succeed, but flourish.  We would joyfully embrace selling, and have viable businesses that consistently earn us a lavish income.

We entrepreneurs would overcome any aversion to selling and prosper for the long term.  And isn’t that why we took the risk to be an entrepreneur … to gain lifelong freedom for ourselves?  After all, the heart and soul of every business is the giving and receiving of products or services in exchange for payment.  Without this flow, cash flow, there is no business. Instead, only a charity or expensive hobby would exist.

Are you ready for a new definition of selling that will change your outlook forever?  Here it is:

Selling is the ability to convert customer interest into an opportunity to serve, help or enhance another’s life by offering expertise and talent – in the form of products and services – in exchange for payment.

Yes, selling is an opportunity to serve. I know that sounds radical and revolutionary; that’s the point.

“This book is for all entrepreneurs who want to bridge the gap that has so long existed between heart and business.  The Effortless Yes is loaded with soul-inspired selling strategies and scripts that anyone (even those who avoid selling like the plague) can easily embrace.  The selling archetypes are brilliantly articulated and will help business owners realize an abundant financial payoff.”   — David Neagle, Master Success Mentor for Entrepreneurs and Speakers

 

“This book is a MUST READ for every entrepreneur and salesperson. Run – don’t walk – to buy it, read every word, and implement immediately. Without sales, you don’t have a business, and Julie leads you in a heartfelt and compassionate way toward your goldmine. The best part is that you will discover the secret to sales that Julie taught me years ago… and that has helped me to go from being paralyzed from fear of selling to loving and embracing the process. This book is now required reading for all of my employees!”   — Angela Jia Kim, CEO + Founder,  Om Aroma & Co.,  Co-Founder, Savor the Success

 

“Mom Business Owners: Reading The Effortless Yes is like finding a map to a hidden treasure. Julie Steelman took me from being an under-earning wish maker to a writer with a six-figure business. If I could do it, you can, too!”   – Stephanie Vozza, founder of Never Write Again, done-for-you communication solutions for entrepreneurs, www.stephanievozza.com